Product Theory
Technology push, Market Pull
Technology push is when products are re-designed because of changes in materials or manufacturing methods. This might mean that new materials have become available, with improved properties; or that improvements in manufacturing processes mean a manufacturer can make the product cheaper or more efficiently, which reduces manufacturing costs.
Market pull is when product ideas are produced in response to market forces. Examples of market influences include:
Technology push is when products are re-designed because of changes in materials or manufacturing methods. This might mean that new materials have become available, with improved properties; or that improvements in manufacturing processes mean a manufacturer can make the product cheaper or more efficiently, which reduces manufacturing costs.
Market pull is when product ideas are produced in response to market forces. Examples of market influences include:
- A demand from consumers for new or improved products.
- A competing product is launched by another manufacturer.
- A manufacturer wants to increase their share of the market.
Product lifecycle
There are a number of things that a designer might think about to reduce environmental impact:
Launch
At the start of a product launch profits are slow as the product is still being introduced into the market. Advertising and promotions are used to increase its popularity.
Growth
Through advertising and promotions there is product growth, which increases profits. This allows for more advancements in the product, can create further product lines and developments in the product.
Maturity
At this stage the product is doing well, profits are at a steady increase and new developments are being made within the company and the product itself. This is when other companies may start developing there own products to pitch against another which is doing well.
Decline
This is the stage in which the product is now not being used anymore, is out of fashion or is just not popular for that target market anymore. This shows the stages of how products have to develop within there target market.
There are a number of things that a designer might think about to reduce environmental impact:
- The material used to make the product.
- The life of the product.
- What happens to the product at the end of its life.
Launch
At the start of a product launch profits are slow as the product is still being introduced into the market. Advertising and promotions are used to increase its popularity.
Growth
Through advertising and promotions there is product growth, which increases profits. This allows for more advancements in the product, can create further product lines and developments in the product.
Maturity
At this stage the product is doing well, profits are at a steady increase and new developments are being made within the company and the product itself. This is when other companies may start developing there own products to pitch against another which is doing well.
Decline
This is the stage in which the product is now not being used anymore, is out of fashion or is just not popular for that target market anymore. This shows the stages of how products have to develop within there target market.
Anthropometrics is the study of the sizes of people in relation to products. For example, chairs used in schools need to be suitable for the average size of pupils in the schools.
Ergonomics is the relationship between people and the products which they use. Anthropometric data is used to help design products to meet ergonomic needs. Ergonomics also considers the force a person can apply, for example when using a tin opener, or the pedals of a car.
Ergonomics is the relationship between people and the products which they use. Anthropometric data is used to help design products to meet ergonomic needs. Ergonomics also considers the force a person can apply, for example when using a tin opener, or the pedals of a car.